The Blog
I'm a writer; of course, I have a blog. In this space, I provide content and brand advice that you can easily implement.↓
Storytelling and Branding

Create Compelling Headlines Using these Simple Techniques
Create compelling Headlines with these Simple Techniques For those who create content are desperate for readers. Writing good content is only half the reason readers visit your site. The other reason is headlines. I’d say that headlines are a crucial element of your...

Get more readers in 5 Easy Steps
Get More Readers in 5 Easy StepsWe have all been there, writing and posting well-researched and well-written content, but no one reads it. It can feel as though you're talking to yourself. The worst feeling is knowing that your content is how you build...

4 Writing Tactics You’re Missing Out On
4 Writing Tactics you're missing out on I know that doesn't sound right; you know the writing tactics. You've studied them, forgotten them, and relearned them after graduating. But wait, hear me out. I'm telling you there are "secret" ones that hardly anyone...

Helping Online Businesses Build Audiences
Helping Online Businesses Build Audiences Your focus is to build a great product and service. My job is to help you connect your services to your dream audience... with words. And with segmentation and personalization. And scientific methods,...

Copywriting Techniques Every Business Needs
Copywriting Techniques Every Business Needs with free Copywriting Techniques Guidebook PDF As with any writing, copywriting has techniques that are tried and true and proven to get your content read. The problem is the struggle to harness those techniques in a...

Craft a Stunning About Me Page
When someone mentions the “about me page” instantly, you think it is ALL about you, and that is true if you are writing a blog for, say, travel, lifestyle, or other. When you have an online business, the goal of your about page is to connect with your viewer on...

The Ultimate Guide to Buyer Personalities
The Ultimate Guide to Buyer Personalities When I first began writing copy, I thought all I had to do was create persuasive content, and all would be well. While that is a big part of copywriting or even creating website content, there is much more to copywriting than...

Use your Homepage to Grow your Business
The homepage is one of the most important features of your website. This is the page most of your visitors will navigate to either directly or through a social media post. And as a good website owner, I am sure you have searched the internet high and low until your...

Tips for your Website Copy
Your website copy is essential. You spend hours or months, depending on your process, coming up with new content. Perhpas you read a load of books discovering what you should be doing as a copywriter. Spending that amount of time and energy on creating content that...

Why You Need an SEO Audit
Why you need an SEO Audit You have your website just the way you like it but there is one problem. You’re not attracting traffic to you site. Why? It could be as simple as issues with your SEO. Or perhaps you have a new website and you’re trying to establish yourself...
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