Get More Readers in 5 Easy Steps
We have all been there, writing and posting well-researched and well-written content, but no one reads it.
It can feel as though you’re talking to yourself.
The worst feeling is knowing that your content is how you build trust, but your blog is ignored.
Making your efforts feel wasted.
Why You’re Struggling
The reasons you’re not seeing the traffic and growth you’re aiming for could be as simple as these incredibly obvious reasons.
You’re not posting consistent, compelling blog posts. It is not enough to post content on your blog or website.
The first thing to do is discover what your audience wants or needs to read.
For example, if your website is about wellness and women’s health, you want to write about those topics.
However, if you post something about foot fungus among men in locker rooms, you’re not reaching your target audience, and thus, you’re missing the mark.
Not using promise-driven headlines. Often when we post, we create a headline that is clickbait worthy, but it misses the mark when it comes to letting the audience know what they are getting and how they can benefit from reading the article.
Creating a blog post headline isn’t as simple as writing “How to create…” you have to put some effort into your headline literally.
Your headline should be clear and easy to figure out. The best tip for headlines is to make your intentions crystal clear.
Tip: 10 Tips for Writing Newsletters that Get Opened, Read, and Shared.”
This headline outlines the benefit that your newsletters will be opened, read, and shared.
This is the DREAM of any content creator with a blog or website. This benefit will serve as the drive that will cause readers to click and read the story.
An alternative could be” tips for writing newsletters” notice this does not include a benefit or what the readers will gain if they learn the tips you want to share with them.
5 Easy Steps for More Readers
Ok, let’s dive into the steps you can use to get more readers to your website.
Create a persona for your readers and buyer personas
This is something we all either do or ignore. If you need help with this, check out our recent blog post that will guide you through the process here.
Download your free Audience Survey that will help you get personal with your ideal audience!
Understanding your audience is essential to creating content. If you’re creating the content your audience wants to read, then more than likely, it will get read.
Here are more tips to help you get started.
1. SEO Basics-
Use keywords in your headline and throughout your article to get Google to pay attention to your content.
Make your articles easy to read; the user experience is significant to Google and ranking. Get your free SEO guide download!
2. Keep your website design clean and clutter-free-
websites that are cluttered and hard to navigate become overwhelming to the readers.
Making the process of visiting your site difficult will also turn readers off.
Remember, less is more.
Need help with your website design? Check out our services; I’ll help you get the website you’re business deserves.
3. Participate in Q & A websites-
Quora is a great source to participate in. Of course, you can also contribute to sites such as HARO.com (Help a Reporter Out).
Contributing to these websites will help you build credibility and show off your expertise.
This is also an excellent opportunity for you to connect with readers and link your blog to gain much-needed exposure.
Medium.com or any other blog you may have is a great way to get noticed more.
Submit your content to discover engines and forms such as Technorati and Flipboard.
Again these discovery engines get you in front of the right audience and help you increase exposure.
5. Create a Youtube Channel
Exposure is key, as are diverse ways to present content. Some people love to see short videos that value or benefit their lives.
Others love to read.
Understand how your audiences love receiving their content and provide them with the type of content presentations they seek.
I’ve provided you with a comprehensive list to get more readers for your blog or website.
I know this is going to help you.
Remember that building your audience takes a lot of work and dedication. The good news is that you can start your successful path to reaching your audiences using these strategies.
Already driving meaningful traffic to your website, but are you finding it hard to convert visitors to subscribers?
Why not sign up for our newsletter and get tips and tricks that will help you grow your audiences by leaps and bounds.